Instantly plumps each individual hair strand for thicker, fuller and more voluminous hair from roots to ends, that lasts all day. Adds flexible hold & shine. Fights frizz. Protects from blow drying. Helps reinforce fragile, thinning hair. Will not build up or weigh down hair. Vegan. 96% naturally derived* Cruelty free. Silicone free. Ideal for fine to medium hair
Aveda’s own pure-fume™ aroma with certified organic Lavender, Rosemary, Geranium, Vanilla and other pure flower and plant essences.
Ideal for fine to medium hair
FREE FROM: Silicones, Parabens, Mineral Oil, Petrolatum, Drying Alcohols
1Product manufacturing is powered by Aveda’s solar array and/or wind energy through renewable energy credits and carbon offsets. Striving to achieve a Silver Zero Waste to Landfill certification using the UL scheme by end of 2021 at our primary manufacturing facility. 285%+ of our skincare & hair styling PET bottles & jars contain 100% Post-Consumer Recycled plastic. Aveda was the first beauty company to use 100% post-consumer recycled PET packaging. 3Hair care is 90% naturally derived on average using the ISO standard. From plants, non-petroleum minerals or water.